Miba friction linings
Miba

Engineering Capability.
Commercial Opportunity.

Connecting Miba's technology with the right industrial opportunities.

Miba × KALK Solutions
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Miba friction linings
Miba

Engineering Capability.
Commercial Opportunity.

Connecting Miba's technology with the right industrial opportunities.

Miba × KALK Solutions
02 / What KALK does
KALK Solutions · Pune

From the Right Buyer to a Qualified RFQ

KALK Solutions
KALK Solutions
Technology–Marketing Partner for Manufacturing
01
Step 01
Identify
  • Industries
  • Companies
  • Applications
  • Plants
  • Decision makers
02
Step 02
Reach
  • Google Search
  • LinkedIn
  • Account-based campaigns
  • Technical content
  • Search-intent channels
03
Step 03
Engage
  • Technical landing pages
  • Product and application content
  • Problem-led messaging
  • Buyer journeys
04
Step 04
Capture
  • Application
  • Component
  • Technical requirement
  • Quantity / volume
  • Company and contact
  • Timeline
  • Drawing / document
05
Step 05
Qualify
  • Genuine industrial requirement
  • Separated from generic enquiries
06
Step 06
RFQ
  • Qualified opportunity
  • Delivered to the sales team
We don't optimise only for traffic.
We build the path to qualified industrial opportunities.
MIBA × KALK
03 / Proof
Real screenshots

Real Campaigns. Real Industrial Enquiries.

Qualified RFQ: 19 line items of nickel sheet, plate, pipe and elbows to ASTM specifications
Qualified RFQ
19 line items, ASTM specs, drawing references. Heavy equipment buyer, UAE.
Application-led requirement: Inconel 718 billet and plate to AMS specifications
Application-led Requirement
Inconel 718 to AMS 5664 / 5662. Job shop buyer, USA.
Google Ads overview: 39 conversions, 7.24% CTR, ₹322 cost per conversion
Google Ads
39 conversions in 30 days7.24% CTR₹322 / conversion
Google Ads overview: ₹45.9k cost, 13.3k impressions, 172 conversions, ₹28.45 average CPC
Google Ads
172 conversions13.3k impressions₹45.9k spend, Feb 2026
30+
Manufacturing businesses served
50+
Manufacturing & industrial projects
₹25 Cr
Largest RFQ from one search enquiry
4
Countries: India, UAE, Saudi Arabia, USA
The system is already creating measurable industrial opportunities.
Client RFQ emails and Google Ads accounts managed by KALK. Personal and company details redacted.
MIBA × KALK
04 / For Miba
Opportunity to explore

How KALK Can Create Commercial Opportunity for Miba

01
Market & Account Intelligence
IndustriesOEMsTier-1 suppliersIndustrial accountsPlantsApplicationsEngineering stakeholdersProcurement / sourcingSupplier developmentMarket triggers
Find where Miba's technology has a commercial fit.
02
Application-Led Digital Reach
Technology themes
Powder metalBearingsFriction materialsCoatingsPower electronicsSpecial machineryE-mobility
Application areas
AutomotiveCommercial vehiclesAgricultureConstructionRailEnergyIndustrialAerospaceWindPower generation
Areas to validate with Miba
03
Qualified RFQ Engine
Search / account
Technical content
Application page
Requirement
Qualification
RFQ
Miba sales team
RFQ form · concept
Application
Component
Requirement
Volume
Company
Decision maker
Timeline
Drawing / document
04
Nurture & Account Expansion
New account
First opportunity
Qualification
RFQ
Sales engagement
Additional applications
Additional plants
Additional components
Account expansion
A longer-term opportunity engine, beyond the first enquiry.
KALK works alongside Miba's existing sales, engineering and marketing teams, not in place of them.
MIBA × KALK
05 / International proof
Close

Built for Manufacturing. Trusted by International Businesses.

Hero case · international
TecAlliance
TecAlliance
Germany
KALK Solutions
Pune
India market
Marketing

KALK manages marketing activities for TecAlliance in the Indian market.

tecalliance.net
TecAlliance website
Selected manufacturing clients
Accurate Metrology & Automation
Kuber Precision Tech LLP
OM Steel Industries
Steelco Metal and Alloys
Riyaarth Overseas
The same technology-led approach can be adapted to Miba's growth priorities.
Start with one market, application or opportunity.
Miba
×KALK Solutions
MIBA × KALK